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UK's leading dementia support and research charity

Alzheimer's Society

Madcat was delighted to start working with Alzheimer's Society in 2019 on some direct marketing campaigns. We have been working closely with their team to create exciting, engaging fundraising materials which, we are pleased to say, have performed well and exceeded targets. We are extremely proud to be taking part in trying to make their vision a reality – a world without dementia.


Alzheimer's Society



Direct marketing


Christmas 2020 Super Draw mailers (standard and celebrity packs)

Summer 2020 Super Draw mailers (standard and reactivate packs)

Spring 2020 Super Draw mailer

March 2020 reactivation, upgrade and conversion mailer

Christmas 2019 Super Draw mailer

Autumn 2019 cash appeal mailer

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